1. Pepsi
2. Apple Think Different
3. Giorgio Armani
4. The New York Times
5. ESPN
6. Ferrari
7. Heineken
8. Hollywood
9. Snickers
10. Marlboro
11. IBM
12. Mercedes
13. Iron Maiden
14. Puma
15. Sega
16. Slipknot
17. Swatch
18. Tommy Hilfiger
19. Walt Disney
20. Yahoo